PriXel* at Fensterbau 2026

Print and decorate directly on PVC profiles

Photo by: NürnbergMesse / Uwe Niklas

PriXel is GRAF’s technology that makes PVC profiles unique.

Developed by GRAF Inventa, the R&D centre of GRAF Industries, PriXel is the result of over five years of research, experimentation, and field tests that have led to a new language for design and a new power for manufacturers of PVC profiles and windows.

The market-imposed variables – graphics, design, film availability, costs, suppliers, stock, delivery times – with PriXel become simply CHOICES in your hands.

You decide what to produce.

You decide what to create.

You decide how to differentiate your brand.

GRAF Synergy / Machines for Perfect Windows

Print directly on PVC profiles

PriXel makes it possible, in the quantities you want and in less time than traditional wrapping.

With PriXel comes the freedom to think, create, achieve, without the limitations of traditional film wrapping.

Personalisation reaches unprecedented levels.

A technology that didn’t exist before, a vision of the future.

Personalisation reaches unprecedented levels: you can choose shapes, designs, textures, and aesthetic and sensory finishes that transform the window into a true design object.

The technical fixture transforms into a decorative element, an expressive surface that interacts and integrates with the surrounding environment, a creative canvas on which to build limitless projects: from the creative idea to the finished product.

The advantages of PriXel

For the Extruders

PVC profile manufacturers

Opportunity to create products of certified quality. It will be possible to offer customers printed and decorated profiles of certified quality, with all the guarantees regarding durability, adhesion, performance, and safety of a certified product. Just as good as – or better than – laminated profiles.
Reduced costs and time compared to traditional wrapping. PriXel offers an immediate economic advantage over traditional films, with faster development times and complete production freedom, without any ‘setup’ costs, minimum order requirements, or supply constraints.
Unique and uncopyable visual identity and brand recognition that sets you apart from other manufacturers. Transform your window frames into distinctive elements of high perceived value, with decorations, colours, and finishes that are uniquely yours. Your graphic signature becomes a personal and enhancing element, capable of strengthening your competitive positioning in the market.
Reduction of logistics and inventory costs. No film to purchase, receive, store, or manage: the value shifts to proprietary, high-margin digital content.
New premium offer based on exclusive designs. PVC profile manufacturers can become ‘texture designers’, complementing the most requested and popular decorations with exclusive premium catalogues, featuring their own graphics or customised to meet client needs.

For the Locksmiths

Users of PVC profiles

Immediate economic advantage compared to films with the same graphics. The same decoration on the PVC profile with PriXel can be achieved at lower costs than traditional film wrapping, and it can be repeated for one or an infinite number of windows.
Absolute customization and flexibility, and non-replicable. Every window manufacturer creates their own graphic identity: your style becomes a distinctive element in the market, not tied to films produced by third parties and available from other manufacturers.
Reduced Lead Times: From Concept to Market in Record Time. By eliminating reliance on films, material wait times are also reduced: from graphic idea to finished product, the timelines are shorter compared to film-coated profiles, drastically cutting your time-to-market.
Total freedom with no minimum purchase requirements. You can order just one or an unlimited number of frames without changing the process, with no restrictions on film availability, no minimum batches, and no upfront investment in films.
New perceived value on every window. PriXel transforms the PVC profile into a design element, enhancing the aesthetic and commercial value of the window.

For Architects and Interior Designers

PVC profile creators

Total creative freedom with window frames. Any graphic, texture, or creative finish can be directly applied to PVC: no more compromises between design and reality. More room for new ideas and experimentation.
The window frame becomes an active design element. The window is no longer just a technical component, but an expressive object that contributes to the overall architectural and stylistic concept. With the window frame, one can communicate something.
Perfect aesthetic coherence between windows and interiors. Textured materials, natural effects, patterns coordinated with flooring, furnishings, walls, and surfaces: windows can be envisioned as perfectly integrable and coordinated.
Unique projects that cannot be replicated by competitors. Custom graphics that belong exclusively to each individual project: the architect’s signature becomes evident and recognisable.