Graf Synergy at Fesqua 2018

This year, Graf Synergy also participated in the event in São Paulo, Brazil, from September 12 to 15.

The Fesqua movement (International Window and Door Industry Fair) was consistent throughout all the days of the fair. The bustling stands brought a new vibe to the window and door sector. Approximately 45,000 visitors roamed through the Expo in São Paulo, in search of the latest innovations and solutions developed by the 400 brands on display.

According to Luis Henrique Tavares, director of the magazine Contramarco and director of the event in partnership with Cipa Fiera Milano, “the high rate of contract renewals for the upcoming edition, even during Fesqua, the qualification of buyers, and the high level of finish of the stands demonstrate the market’s confidence.”

Eduardo Rosa, Executive Director of ASPEC PVC (the Brazilian Association of Producers of Systems, Profiles, and Components for PVC Windows and Doors), emphasises that Fesqua is no longer just an event but rather the largest gathering in the market. “In just two days, we received numerous contacts from both national and international companies. Currently, we hold 4% of the window and door market, but our projections for the next five years indicate a doubling of participation, and in 20 years, we aim for 28%. PVC offers excellent acoustic performance, which is a significant advantage for the profiles used in civil construction,” he states.

We noticed a positive mood among entrepreneurs and their employees who visited the Graf Synergy stand, reflecting a sense of improvement in the market. We established new contacts, and many clients working with aluminium expressed interest in developing an initial project with PVC. Those who have already made purchases are considering upgrading their machines.

The audience has grown compared to the last edition, and everything is happening according to our expectations. The event is crucial for building relationships and prospecting clients.